Direct2Guest and PromoDirect enable hotels to easily create and centrally manage campaigns via the cloud and further extend Sensiq’s promotional capabilities to enable hoteliers to target and market directly to guests. PromoDirect enables hoteliers to extend their marketing to reach their guests via TVs in public areas in order to promote services, for example new spa facilities; the coffee shop, partner services and guest special offers. A text banner appears on the screen overlaying either a static image or video content to maximise the impact and attract attention.
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