Images of Shetland and Moray have been used as part of a European marketing campaign to promote a new ‘rugged’ watch collection from Timex, supported by VisitScotland.
The campaign’s goal is to promote the new Timex Expedition Shock Collection watches in the most rugged and rough environments and to expose them to several extreme outdoor activities. Scotland beat Norway and Iceland as the chosen destination for this campaign, giving the country fantastic exposure on an international scale.
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