Business leaders across the capital endorse Dot London

In the letter the business leaders say: “For the first time in a generation London businesses have an opportunity to claim a web address that associates them with London, one of the greatest cities on earth, and make their web address more relevant and memorable”


They add: “It is hard to imagine that 25 years ago few of us had heard of the internet. Now we take it for granted: doing business, watching films and buying groceries.” However, they warn that as the internet changes so businesses must evolve to stay relevant to their customers.

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