“Taking the W brand into Paris, a global fashion capital, marks a true milestone in W’s global expansion into the world’s most exciting and vibrant destinations”, says Eva Ziegler, Global Brand Leader, W Hotels Worldwide and Le Méridien. “Fashionable global jetsetters can now be on the runway with W from New York to London and Paris. Unique lifestyle programming within a cutting-edge, designed environment will bring a new, distinctive experience to Paris and the Parisians alike.”
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