The latest Global Meetings Industry Research report for the Gulf, Middle East and North African region, which was launched at the Gulf Incentive, Business Travel & Meetings exhibition , pointed to buyers and event organisers looking at increasing the volume of events, with a large number also looking at increasing their budgets for the region.Presented by Sally Greenhill from The Right Solution and Rob Nicholas of meetme, the results of the research indicated that 48.2 percent of Middle East buyers and 47.2 percent of Global buyers said that they organised more events in the last 12 months as compared with the previous year, 64.5 percent and 56.4 percent respectively said that they are even looking at further increasing that volume. Supporting such an increase in the volume of events are 53.7 percent of Middle East buyers and another 46.4 percent of Global buyers indicating an increase in their budgets in the next 12 months.
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