Wednesday, 29 February 2012

Bahamas Ministry of Tourism Launches the 'Really Better Vacation Contest'

There's more to The Bahamas than sun, sand and sea.  No really, there is - from rich culture and history to interesting wildlife and eco-systems to a plethora of soft adventures.  But of course any paid actor in a commercial can hit their mark and recit a line.  What if real travelers proved it really is better in the 700 Islands of The Bahamas?

In preparation for the launch of their new brand campaign, which is designed to give audiences a taste of what The Islands Of The Bahamas are really about, The Bahamas Ministry of Tourism is putting a new twist on the typical casting call by searching for every day consumers to star in their ads.  From Feb. 15 - March 15, real travelers can enter the "Really Better Vacation Contest" by sending in a photo or video of their favorite vacation experience via the "Better Vacation Contest" tab on The Bahamas Facebook page, www.facebook.com/thebahamas.  Winners will be selected for four vacation categories - family vacation, romantic escape, guy's adventure and girl's getaway - and win a one week all-expense paid trip to experience the best of The Bahamas.



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