Monday, 2 January 2012

Sydney revellers share why there's nothing like New Year's Eve in Australia

Revellers across the world will able to see for themselves why there’s nothing like celebrating New Year’s Eve in Sydney, thanks to Tourism Australia’s latest digital and social media campaign.

Tourism Australia has created a short film overnight featuring footage downloaded by thousands of Sydney revellers sharing their New Year’s Eve experience via an iPhone app created specially to mark the year end celebrations.

The film titled Project:12 captures the shared experience and emotion of welcoming in the New Year with friends and family against the magnificent backdrop of Sydney’s world renowned fireworks display.


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