The province of Utrecht is not only the most attractive province for business meetings: the city of Utrecht also scores high and is proven to be the best business destination in the Netherlands. This is shown from the ContinuZakenreisOnderzoek 2010–2011, executed by the NBTC-Nipo research bureau.According to the organisers of external business meetings who participated in the study, Utrecht is number one as the most attractive city in the Netherlands for business meetings of one or more days, and number two where the best image as a business destination is concerned. The easy accessibility and the extensive range of meeting locations and congress facilities in Utrecht score particularly high.
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